The challenge
What needed to work
Delivering large-format graphics that looked consistent across many placements within the event timeline.
Event branding
Large-format event branding for a regional expo.
The Djibouti trade expo needed a cohesive visual system across stage areas, exhibitor touchpoints, and wayfinding.
Delivering large-format graphics that looked consistent across many placements within the event timeline.
SmartPrinty built the expo graphics package as one connected system, grouping deliverables by venue zone.
Project Result
The finished environment gave the expo a stronger visual identity.